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_{^{THE TREND}}

_{Chloe, Alexander McQueen, Loewe, Rodarte}

This is a trend that’s been around in several different guises for the last few seasons. However, for SS17 it’s a looser, bigger and more feminine ruffle, that is as daring as it is girly. At Chloe it was light and bright in a tulle, as at Rodarte and Loewe. It’s perfect for summer dressing and makes the trend more wearable and less statement. However for the bolder girl, McQueen stuck to the big cascading ruffles of last season but with a floral update.

^{HOW I’M WEARING IT}

These are a few items on my wishlist that I feel encapsulate the trend really well. Wedding season is nearly here and these feminine dresses (minus the white obviously) would be a perfect look with some strappy heels. I also like the idea of wearing them with flats or trainers in the day. The top and jumper are just easy trend injections that you can work into your wardrobe for the coming season too.

So as the spring/summer collections are starting to trickle into the stores I thought I would share my own little breakdown of the biggest trends this season, so you know what to shop.

1. 70s

Saint Laurent, Gucci, Etro, Tommy Hilfiger

Probably the biggest trend of the season, the 70s revival bought a wave of coloured fur and bohemian cool to the catwalks. Think clashing prints, flowing dresses and wide leg jumpsuits or go glam with micro minis in leather and star print everything.

2. DENIM

Burberry, Marques’ Almeida, Gucci, Stella McCartney

Denim was revived again this season. Whether it be coupled with utility details like at Stella McCartney or with an exaggerated take on classic tailoring as at Burberry, it’s a staple to keep.

3. UTILITY

Marc Jacobs, Rochas, Ralph Lauren, Rodarte

Military detailing was everywhere, particularly over-sized accordion pockets as seen at Marc Jacobs and Rodarte. However this season the utility vibe was given a feminine twist, coupled with soft sheers at Rochas and Ralph Lauren.

4.TULLE

Burberry, Christopher Kane, Delpozo, Marchesa

Tulle was another fabric that popped up many times this season, giving a fairytale feel to the SS collections. However if your not a girly girl (hello Marchesa) then opt for a flash of tulle in a sharp jacket a la Christopher Kane or just copy Burberry and tie a sash at the waist for an instant trend update.

5. HOLIDAY LEATHERS

Versace, Loewe, Louis Vuitton, Prada

We live in a jet set world and so no longer does SS mean shorts and AW mean wools. This season leather (and suede) were key fabrics, from the lazer cut creations at Versace to the head to toe pink at Loewe, temperature is now irrelevant.

6.CUT AWAY AND SHEER

Simone Rocha, Barbara Casasola, Marios Schwab, Tom Ford

This is by no means a new trend but it’s one that’s sticking. Geometric shapes ruled at Barbara Casasola and Simone Rocha opted for full sheer looks like the trench above. Marios Schwab and Tom Ford catered for the more confident lady with nothing but a little sparkle for modesty.

7. PLATFORMS

Saint Laurent, Tom Ford, Victoria Beckham

The revival of the 70s brought back the power platform, in daring bright colours like the creations at Saint Laurent and fierce black, studded looks at Tom Ford. My personal favourite was Victoria Beckham’s velvet slingbacks with the flash of pink, divine.

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SS17 TREND FOCUS : RUFFLES

_{^{THE TREND}}

^{HOW I’M WEARING IT}

SS15 – KEY TRENDS